A rebranding project for the Central Avenue Jazz Festival based in Los Angeles, California.
This branding project focused on unveiling the forgotten history of Los Angeles-influenced jazz, and paying homage to the great jazz masters of Los Angeles. For this project, I developed an exhibition called Unsung Heroes to celebrate the unknown accomplishments of jazz musicians of the past, creating a poster series for Charlie Parker, Howard McGhee, and Dexter Gordon.
Poster Design, Brand Concept