Verizon is a rebranding design project where I developed a more youthful and exciting identity for one of the leaders in telecommunication.
The new identity of Verizon focused on embracing the ideas of evolution and technology, pushing for bolder graphics and looking to shape the new generation of innovators and thinkers. I designed the entirety of this project, from the custom logotype to the new digital interface for their website and mobile application. In the end, I also compile a branding manual booklet to showcase the new Verizon and the branding system created for this new identity.
Identity Development, Identity Manual